And more Hell Kitty madness 
http://news.yahoo.com/s/ap/20070607/ap_on_hi_te/japan_hello_kitty_laptop_2;_ylt=Aj6iYdLK.9HsvtcmssMoirrlWMcF
By YURI KAGEYAMA, AP Business Writer
Thu Jun 7, 2:41 AM ET
TOKYO - Japan's cutest cat in glittering crystal decorates NEC
Corp.'s new pink laptop in the Japanese electronics maker's latest
effort to woo working women.
The La Vie G Hello Kitty model, available for $1,650 by Internet
order only in Japan, went on sale Wednesday, and has gotten off to
a good start, company spokesman Shinya Hashizume said Thursday,
while declining to give numbers.
"PC users now tend to be men, but we're hoping to attract women
with this product," he said.
The laptop, developed in collaboration with Sanrio Co., the
Tokyo-based company behind Hello Kitty, uses 299 Swarovski crystals
to depict four hearts and the bubbly feline head wearing a pink bow
and crown.
NEC is hoping to sell several hundred of the Hello Kitty laptops in
the next few months, targeting the summertime when Japanese workers
receive their twice-a-year bonuses, Hashizume said.
The laptop, which comes with a Windows Vista operating system, 100
gigabyte hard disk drive and 1 gigabyte memory, is being advertised
as a laptop that's "dazzling and gorgeous like a jewelry
box."
Hello Kitty has been popular for years with children and young
women, but the cat has begun to appear on electronic gadgets,
guitars and expensive jewelry.
There's even a Hello Kitty Barbie, who wears a belt, necklace and
jacket with the image of the celebrity mouthless cat.
